Who are we?
Sin Sentido Films, is a production company directed by the producers and writers Alejandra Cárdenas and Felicitas Arce, where we develop and produce film and television content and the truth is: We love what we do! We believe in the limitless power of storytelling, in the magic that comes from teamwork. We believe in supporting and empowering new creative minds and discovering new voices, and, above all, we believe in embracing our inner child, while having fun while working.
Since 2004 we have produced nine feature films. Moving comedies such as; “Me Casé con un Idiota”, “La Nave” and our 2014 blockbuster “Cásese Quien Pueda”, as well as other auteur films that have won film festivals around the world such as “Espacio Interior”, “Mariachi Gringo”, “Vive por Mi” and “El vuelo de las mariposas”.
We also provide production services thanks to our vast experience in line production, most recently for the Lionsgate/Apple show “Acapulco,” the pilots of “The Exorcist” (Fox), “Queen of the South” (Fox) and films such as Terrence Malick’s “Song to Song” and Rupert Gold’s “True Story.”
(Headshot Ale Cardenas)
She studied Theater at the Dimitrios Sarrás and Latin American Literature Studio of Actors at the Universidad Iberoamericana in Mexico City. In 2004 she founded Sin Sentido Films, a company with which she provides production services. Among her extensive filmography are films such as Babel by Alejandro González Iñarritú, The Matador by Richard Shepard, Jarhead by Sam Mendes, Vantage Point by Pete Travis, Frida by Julie Taymor, Song to Song by Terrence Maliik. and True Story with James Franco and Jonah Hill in which she has served as line producer, production manager, production supervisor, location manager and production coordinator.
Buenos Aires, 1982. She studied Image and Sound Design at the University of Buenos Aires, Argentina and a Bachelor’s Degree in Audiovisual Production. She has worked in various branches of journalistic and content production ,and , since 2012, she is Project Director at Sin Sentido Films, where she has participated as executive producer in Chema de la Peña’s feature film, Vive por Mi and in Compulsión, by Batán Silva. In 2018 she produced a short film La huella, which won the award for best short film at the Huesca Film Festival.
Head of Production
Victoria Abril Maza